Burberry’s Christmas campaign star: Romeo Beckham

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With a singer, fashion designer and model as a mum, and one of the most famous footballers as a dad, it is no surprise that the Beckham children are not average kids. Brooklyn, 15, is currently dating the movie star Chloë Grace Moretz, Cruz, 9, plays for Arsenal’s junior team, and Harper, 3, has already been spotted in the front row at New York Fashion Week. This time, Romeo Beckham, aged 12, hits the red carpet by starring in Burberry’s new festive ad campaign “From London with Love”.

The story captures a boy (Romeo) delivering a gift of love with magical fairy dust to a young couple, played by up-and-coming British dancer/models, Anders Hayward and Hannah Dodd. A magical journey of wonder and romance through the snowy streets of London captivates the audience, whilst celebrating iconic Burberry products throughout. That said, good luck following an actual narrative while watching the campaign. If you haven’t already, you will be far too amazed by all the elegant and good-looking people dancing around in Burberry coats against the scenery of snowy London to pay attention to much else. Save for the adorable Romeo, of course.

Burberry’s Christopher Bailey, CEO and chief creative officer (a rarity in the fashion world), went all out. As he announced in his interview with GLAMOUR magazine, he was inspired by the “golden age of cinematic musicals”, and as we can see it turned out to be a magical festive campaign. Christopher Bailey also said: “It continues to be an utter joy working with Romeo – he has charm, style and great energy! I’m delighted that he’s the lead role in our festive campaign.”

Having launched his first Burberry campaign at the age of 10, Romeo is veteran of the brand and it’s no mystery why he’s such a Burberry favourite. He’s definitely adorable, and he seems to have inherited quite a bit of talent from his parents – from his influential screen presence to his impressive dance moves to his ability to pull off a child-sized Burberry coat.

Romeo unveiled as the star of Burberry Christmas campaign - Linda Sharkey
Romeo unveiled as the star of Burberry Christmas campaign – Linda Sharkey
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